This is a great idea and great content. It’s got a very good story telling element that will make people understand what they are doing. Overall, I really enjoyed it and it’s well made.
Dr Danica Damljanovic CEO – Sentient Machines
Highlights From Our Reviewers
★★★★★
A course like this should be watched by every single person involved in the call centre industry.
Dr Danica Damljanovic CEO – Sentient Machines
★★★★★
I highly recommend this course to anyone in the customer service field who wants to understand how AI can be effectively utilized to improve customer experience and operational efficiency.
Xuchen Yao Co-founder/CEO – Seasalt.ai
Highlights From Our Reviewers
★★★★★
The persona journeys will help managers visualise their business case. And the AI vendor piece is particularly useful when considering how to implement AI.
Maria McCann Co-founder – Neos Wave
★★★★★
Great description of children’s understanding of animals and development of rules that aid understanding. Leads on well to neural networks and how theyexpand decision making capability and finding patterns in data to predict outcomes.
Des O’Dell Director Consultant – Ramsden Management Services
Highlights From Our Reviewers
★★★★★
This was a great overview of AI for non technical people. Easy to follow and provided a mix of enough basic tech information at the beginning to understand the concept of AI.
Anna Wilcox Customer Experience Leader – BUPA
★★★★★
In my opinion this course brings value because it clearly explains how Gen AI can be used / useful for digital customer support teams. That can also help Customer Service Managers to get all their people aligned on the matter.
Paolo Fabrizio Digital Customer Service Consultant, Author – Customer Service Culture
What People Are Saying
★★★★★
Really enjoyed the persona journeys and the ideal North Star AI enabled contact centre.
Kathryn Simons-Porter Author – The AI Mindset
★★★★★
This whole course is great food for thought, and for the non-technical senior management in organisations, a very useful primer indeed.
Peter Venn Senior Management Consultant – Develop Life
★★★★★
The course is meticulously organized, with each segment building logically on the previous one. This orchestration makes the material easy to follow, even for those with no prior knowledge of AI. The presentation style is clear and engaging, which helps maintain interest throughout the series.
Xuchen Yao Co-founder/CEO – Seasalt.ai
★★★★★
The background and history of AI is explained in a great way. I think this would give a contact centre TL / Head or someone who is starting to delve into this space good grounding and confidence to start having these conversations.
Maria McCann Co-founder – Neos Wave
Hear From One of Our Reviewers
★★★★★
I found this really valuable – it helped me cut through the noise and was extremely relevant for me in my role as Head of Ops. I can also see the course being relevant for others, including those in change delivery, digital/CRM product owners, service improvement, team managers, operations/resourcing managers, quality teams and first line risk
Kerrie Hibbert Head of Operations – Practice Pl
Hear From One of Our Reviewers
★★★★★
Great video – well paced, great duo double act! articulate and clear. I loved the animal analogy! Really comprehensive, seems to cover ‘all bases’ – the history of AI/GenAI, different learning models, ethics – and of course questions to ask vendors!
Kathryn Simons-Porter Author – The AI Mindset
Hear From One of Our Reviewers
★★★★★
A significant strength of the course is its focus on practical advice, aimed at helping professionals discern between hype and genuine AI applications. This is particularly crucial in the current market, where AI is often touted as a solution for all problems without a clear understanding of its practical limitations and real-world use cases.
Xuchen Yao Co-founder/CEO – Seasalt.ai
Hear From One of Our Reviewers
★★★★★
I particularly liked the child learning / AI training comparison. Really easy to comprehend.
I particularly liked the detective concept for explaining Natural Language Processing.
I really liked the format of the issue/ risk/ action sections to highlight Key Challenges.
I really liked the breakdown of Contact Centre roles and benefits.
I really liked the balance of having two presenters.
I liked the built-in pauses/ time for reflection.
Megan Jones The Editor in the Pink Blazer – Call Centre Helper
Hear From One of Our Reviewers
★★★★★
I think it’s relevant for any business / organisation that is considering using AI. We think we know what it is, but to have it broken down and how data is gathered and how it works is essential. Local authorities will need information pitched like this as it breaks it down and makes it easy to understand how it works.
Adiba Ghauri Corporate Lead for Customer Excellence – Harrow Council
What People Are Saying
★★★★★
100% ‘on the money’ here. This helps to educate, across all the various pillars. I think this would be really useful for sales teams of vendors and delivery partners.
Kathryn Simons-Porter VP Sales EMEA – Local Measure
★★★★★
The course has general value and is well positioned as the baseline of AI for CX and contact centres. It’s industry agnostic, practical, high level but not generic. Well balanced for its purpose.
Bogdan Grigorescu Senior Technical Lead – Direct Line
★★★★★
I especially liked the section on ethics and the case studies of the contact centre roles and how AI can and is impacting them today.
Anna Wilcox Customer Experience Leader – BUPA
★★★★★
I like the course and can appreciate how much work has gone into designing and delivering. Nice work. I do think it will be useful for CX and Customer Service teams as they navigate their way through all of this.
Adrian Swinscoe CX Advisor and Author – Punk CX
What People Are Saying
★★★★★
I liked it and if I ran a contact centre, I would invest in it for my immediate team or my key stakeholders.
Maria McCann Co-founder – Neos Wave
★★★★★
This course provides a great baseline and foundation for CX professionals to navigate the terminology and input into the possibilities of AI. Overall this is a really useful course.
David Rumble Managing Partner – On Consultancy
★★★★★
“AI for Non Technical Minds” is a well-crafted and thoughtfully presented course that provides significant value to contact center professionals. Its balance of historical context, practical advice, and real-world examples makes it an excellent resource for those new to AI.
Xuchen Yao Co-founder/CEO – Seasalt.ai
★★★★★
I definitely felt this gave a firm foundational understanding of AI which would benefit anyone who had only really seen the hype and not taken time to fully understand and explore the topic in great depth.